You have heard of real estate agents getting clients from Facebook. You know it is possible, but as hard as you plug away at social, posting every day, you still aren’t getting any real leads.

So what’s missing?

My guess is that you aren’t using a proper sales funnel that:

• Identifies people that want to buy or sell soon

• Convinces them that you’re the right agent for them

• Makes them eager to hire you

If you are anything like most real estate agents, brokers, and lenders, you are only posting listings, ads, and random content. However, if you are serious about wanting to attract the right people AND convert them, you need a hook.

After all, let’s assume that someone seri...

These days there is a ton of buzz out there about mindset and programming yourself to be happier, healthier, and more purposeful in your life. However, just as your mindset can play a powerful role in your personal life, it can completely transform your real estate business.

In fact, there are a number of studies, including one done a few years ago by the Harvard Business Review that displays that when you set your mind in one direction or another you’re more likely to take actions that lead you there. For example, if you are regularly telling yourself that you have things holding you back from achieving your goals in real estate, you’re far more likely to fail.

Of course, the last...

More than a year and a half ago I wrote a post insisting that if you wanted to crush it in real estate you needed to start a podcast. Not only can starting a real estate podcast help you to vastly expand your audience, boost your brand awareness, and position you as an expert in your field but it can also earn you a lot of passive income.

Whether you are a brand new real estate agent, an experienced broker, or a real estate coach, you could always use a few extra streams of income. Regardless of what position you hold in the real estate industry, you are a business owner and you know the value of passive income as well as I do.

However, if you are anything like most people working in the real ...

If you are like most real estate agents eager to earn their next commission, you are probably focused on traditional lead-generating tasks. However, by getting that kind of tunnel vision you may be allowing the health of your professional and personal networks to suffer.

Remember, it is your network where many of your referrals and repeat business will come from so you need to actively invest in developing those relationships.

In this pocket guide to real estate networking you will learn:

• Faster, more modern ways of networking

• One word that can make a major impact on your results

• How to earn passive income from your network

If you know or have even the slightest hunch that you could step up your n...

Facebook Live broadcasts are now the most effective way to get the results you once had from the world’s most popular social media platform.

Check out these stats about Facebook Live that prove I’m not making this up:

• Facebook Live Videos Are Watched 3x Longer Than Videos That Aren’t Live Anymore

• Users Comment On Facebook Live Videos At 10x The Rate Of Regular Videos

• 82% of viewers prefer live video to social media posts

• Companies using video experience 41% more web traffic from search engines than non-users do

But did you know that you can actually repurpose your Facebook Livestreams in order to attract more traffic to your real estate website, build your audience faster, and u...

Would you want to go to a dentist to have your heart treated?

Okay so I know Spring hasn’t sprung just yet, but I have been wanting to write this one for weeks and I can’t wait any longer.

I hope that most of you have your own real estate website by now! However, once you do get it up and running, you can’t just leave it alone and let it sit there all stagnant and shit. At least not if you want real traffic and real clients from it!

In order to please the Google Gods and make sure that your real estate website is doing all that it should for you, you should take some time each season (at the least) to perform a little checkup.

Today, I’m going to share with you five key areas that you need to keep your eye on.

1. Add Some New Neighb...

I am so excited to be writing this article as it is the 100th blog post here on BestRealEstateWriter.com!