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An Interview: How Content Can Take Your Real Estate Business to the Next Level

By Sarah Layton

Recently, I sat down with Cristina from Point2Homes for an interview about the impact of content on a real estate business.

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Of course, I was honored that she came to me for the interview, but to be honest not surprised as I have been far from shy about expressing my opinions and research about real estate content over the last eight months - haha.

Still, this is one of the first interviews I have ever given since starting the company and I have to admit that I was a bit nervous.

I had to remember that I was talking to their audience - not mine, which meant definitely no cursing.

In the interview, Cristina asked some pointed questions about my life as a writer and my perspective on how your life as a real estate agent is about to change in the coming months.

My favorite part was the final and most general question of the interview...

"Any last advice for real estate agents?" My answer was blunt, perhaps even harsh. But it was the fucking truth!

READ THE FULL INTERVIEW HERE -

THEN TELL ME WHAT YOU THINK!