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Apr
18
Back To Basics: Real Estate Direct Mail Campaigns
By Sarah Layton

Real Estate Direct Mail Campaigns


Some people will insist that Real Estate Direct Mail is probably the most cost-effective method of getting your name and face out to buyers in the market. If you want to make the most direct-mail campaign, here are some tips for using postcard marketing to its maximum potential. Although there are countless ways to market your real estate business, there are only a few efficient ways to reach out to potential clients and increase the chances of making a sale. Here are a few tips for using postcard marketing to its maximum advantage:



o Mailing postcards in bulk to targeted prospects is a great way to expand your reach. If you opt to send out postcards as adver...


Apr
18
Back To Basics: Real Estate Email Campaigns
By Sarah Layton

Real Estate Emails Campaigns


Statistics on real estate email marketing campaigns are plentiful and you can actually use those statistics to your advantage. The more information you gather the more you can use it to your benefit. In this article I will give you 5 statistics that you should be aware of when planning your real estate advertising campaign and use them to get better results. Statistics like these will allow you to plan your advertising campaigns better and save you time in the long run.




The first set of statistics pertains to the response rates that you will encounter when you launch your own campaign. The higher the response rate, the more responses you will have, and the more c...