Learn To Convert Your Real Estate Blog Into ClientsLess

Learn To Convert Your Real Estate Blog Into Clients

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Feb
05
How Team Leaders Can Recruit Top Talent (Featured In Inman)

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As the real estate industry moves into the most competitive era in history, team leaders can only afford recruitment activities with the highest possible ROI for time and money spent.


The time for endless meet & greets at Starbucks and cold calls has come to an end. The time for content and digital domination has begun.


If you are ready to grow your team while spending less time and money on recruitment activities, follow these four modern strategies to attract top talent:


Your Real Estate Blog


Blogs are one of the most misunderstood marketing tools out there today. If you are like most team leaders, you may not realize that a real estate blog can be used to increase resale value into your websi...


Sep
18
How To Monetize Your Real Estate Podcast

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More than a year and a half ago I wrote a post insisting that if you wanted to crush it in real estate you needed to start a podcast. Not only can starting a real estate podcast help you to vastly expand your audience, boost your brand awareness, and position you as an expert in your field but it can also earn you a lot of passive income.


Whether you are a brand new real estate agent, an experienced broker, or a real estate coach, you could always use a few extra streams of income. Regardless of what position you hold in the real estate industry, you are a business owner and you know the value of passive income as well as I do.


However, if you are anything like most people working in the real ...


May
21
13 Open House Marketing Strategies You're Not Using But Should

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Have you given up on open houses?


Are you tired of spending entire afternoons sitting alone, picking at a cheese platter, frustrated with all of the time and money you just wasted promoting the open house?


Are you convinced that open houses don’t really work?


I don’t blame you! Waaay back in the day when I was an agent’s assistant I was forced to sit in my fair share of under-promoted and empty open houses.


Not exactly my idea of a fun weekend.


As you know, I’m not a massive fan of lame and outdated marketing tactics. However, with some modern tweaks to your strategy, I do know that you can make hosting open houses worth your time and actually generate both buyer AND SELLE...