Sarah Layton

You’ve generated the lead, nurtured and converted them. You’re still high from picking up your commission check after the closing. You’ve thanked your clients with a cutting board. Cue the radio silence. When it comes to getting clients to the closing table, agents and brokers are more than comfortable with constant emails and marketing because they know it takes a minimum of 30 “touches” now. However, agents will freely admit to me that they have no idea what to say or how often to stay in...

Picture this… You’re two hours from walking down the aisle and your phone rings with a client call they insist is urgent. They know it’s...

As an established agent who has built a successful real estate career on grit, grace, and a growth mindset, you’ve never had greater potential to amass an empire than you do right now because the algorithms have changed.